Padel, Surf & Coastal Weekends | A Shopify Website for Padel Cornwall

Thomas Hutchins

Padel Cornwall brings together coached padel, surfing, beach tennis and camping on the north Cornish coast. The challenge was to translate that mix into a website that felt like one complete experience - giving visitors a taste of the weekend while making the practical details easy to understand.

As an in-house venture founded by Tom, the project offered an opportunity to bring our own approach to experience-led website design to life: clear information, personal storytelling and a straightforward route from initial interest to enquiry.

Summary

Client: Padel Cornwall (a passion project by Tom Hutchins)

Project: Website design and build for Padel Cornwall, offering small-group activity weekends based near Perranporth. Bringing together padel coaching, organised matchplay, surf lessons and a relaxed campsite atmosphere, the website needed to present several different activities as one cohesive Cornish escape.

The site also needed to communicate the personal nature of the experience. With Tom organising and hosting the weekends, introducing the person behind the business was an important part of helping visitors understand what made the offering different.

Goal: Clearly explain the weekender concept and what’s included. Balance the appeal of an active coastal escape with useful information about accommodation, activities and the itinerary. Encourage private groups to enquire about a tailored trip. Introduce Tom as the organiser and host, and provide an email sign-up for visitors interested in future events.

The Challenge

Padel Cornwall needed to communicate more than a list of activities. The appeal lay in how those activities came together: a few days outdoors, time with friends and the freedom to enjoy a trip with the organisation already handled. The main goals were to:

Present padel, surfing, beach tennis and camping as a connected experience.

Make the format easy to understand, including what guests bring and what’s organised for them.

Balance an energetic, social feel with clear, practical information.

Give interested groups a simple way to start planning their own weekend.

The Approach

We built the Shopify website around the experience itself, introducing the concept first before moving into the activities, practical details and next steps. The tone is relaxed and conversational, reflecting both the Cornish setting and Tom’s approach to hosting.

Experience-Led Content: The opening message brings the core activities together immediately, helping visitors understand the offering without having to explore multiple pages.

Clear Practical Information: Dedicated sections explain what’s included and how the weekend works, covering the campsite, coaching, surf lesson and on-site hosting. This gives visitors useful detail alongside the initial inspiration.

Sample Itinerary: A day-by-day outline makes the experience easier to picture, showing how organised sessions sit alongside food, music and downtime.

Personal Storytelling: The About page introduces Tom and the thinking behind Padel Cornwall. It gives the business a recognisable face and explains how a personal love of padel and coastal life shaped the idea.

Enquiries & Email Sign-Up: Calls to action guide private groups towards a conversation about their preferred dates and trip. A separate mailing-list sign-up gives those still exploring a way to hear about future events.

The Outcome

The finished website gives Padel Cornwall a clear, approachable home online. Visitors can explore the concept, understand the practical arrangements and meet the person behind the experience before getting in touch.

The site brings the different parts of the offering into one coherent story, with enough detail to help groups decide whether the weekend suits them. It also provides space for the business to share upcoming events and develop conversations around bespoke trips.

The result is a website that captures the personality of Padel Cornwall while giving visitors a clear next step.

Have an experience or activity business you’d love to bring to life online?

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